CRAFTING STORIES BEYOND DESIGN
UMI CREATIVES AND THE BIRTH OF ‘ARQUITECTURA DESNUDA PODCAST’
It’s like witnessing the essence of success through unique personalities.
At UMI Creatives, we believe in creating experiences that connect brands deeply with their audience. Our partnership with Progressive Design Firm on the podcast Arquitectura Desnuda is a testament to that vision. This project emerged from a desire to dive beyond the surface of architecture, touching on leadership, innovation, and the transformative trends shaping the field. Together, we helped conceptualize, produce, and elevate this podcast, making it a dynamic platform for thought leadership in the luxury design and architectural world.
FROM VISION TO VOICE
The concept of Arquitectura Desnuda was born out of a desire to strip down architecture to its core while weaving in elements of leadership and future-oriented design. Working closely with the leaders at Progressive, we established a clear narrative and tone for the podcast, positioning it as more than a discussion on structures. Each episode would bring insights from thought leaders, luxury industry experts, and innovators, making Progressive’s voice resonate as a leading authority in architecture and design.
EACH EPISODE, A NEW PERSPECTIVE"
With Progressive’s audience in mind, we focused on making each episode an immersive experience. The themes range from off-grid architecture to the role of sustainability and innovation in luxury design. Our team at UMI took on the recording, editing, and production, ensuring every story captured the sophistication and depth Progressive represents. By showcasing discussions with notable guests—from interior designers to architects and entrepreneurs—the podcast became an engaging journey through the world of high-end design.
CONSISTENCY IN EXCELLENCE
Producing Arquitectura Desnuda involved more than setting up equipment; it required a consistent alignment of quality and style that mirrored the luxury market’s standards in Cabo San Lucas. From the audio quality to the seamless integration of music and narrative flow, our goal was to reflect the high expectations of Progressive’s audience. Each detail was thoughtfully crafted, turning each podcast into a reflection of the brand’s dedication to excellence.
IMPACT AND INDUSTRY POSITIONING
Since its launch, Arquitectura Desnuda has positioned Progressive Design Firm at the forefront of architecture and innovation discussions, reinforcing its reputation as a visionary in luxury design. By addressing topics relevant to affluent clients and industry peers, the podcast has amplified Progressive’s role as a thought leader, capturing the attention of a discerning audience and creating a space for meaningful conversations that resonate well beyond the design community.
GET THE FULL PICTURE
Playlist
1:53:00
1:00:20
25:43
